Within the film Ben Drew tries to get a message throughout toward the viewers about younger youths and society and how they ignore the ones introduced up in much less rich areas comparable to council estates, no training unhealthy parenting etc. All of the representations above the ideologies are represented throughout the film and interviews by Ben Drew as he explains why he has created this film and goal for his beliefs. He explains why he has completed this project to indicate a distinction in society as he feels young youths are handled and represented unequally. There are various young youths who live in council estates who’re discriminated which result in unfavourable behaviour making the viewers stereotype them. This is Ben Drew’s first project which relates to society which suggests the audience that Drew is a successful function mannequin to teenagers as he was introduced up in a council estate too, due to this fact he would perceive the victims and take a look at help them get the message across to vary society. The fourth screengrab is an image of Plan B holding an award and the caption being ‘Congratulations to Ben aka Plan B who took Best Male Act and Best Hip Hop/ Grime Artist on the MOBO’s last night time’ this may increasingly appeal to the Ill Manors target market as they might wish to look on the video of hello accepting the award and his giving his speech.

The first screengrab is of his music video, it will enchantment to his target market as they like his music and will wish to listen to his new track and watch the video that goes with it. The construction of the Ted X lecture is necessary in terms of reaching his audience. As the director of Ill Manors Plan B had present a Ted X lecture regarding his ideologies and how the intertwine with Ill Manors, as well as the generalisations and stereotypes created by the media which can be placed on young people as we speak. The main intention of the Ted X lecture was to inform the next class of viewers about Ill Manors attempt in breaking the demonising stereotypes that the media has created in society. Facebook then again doesn’t promote the film as effectively as twitter however does create phrase of mouth to float around and brief exclusive scenes from the movie have been posted on face e-book to provide the audience a taste on what the motion pictures about. Facebook and Twitter links are included on the web site to connect with the fans and also to obtain unique updates and completions held by Ben Drew or the institution.

Relating to the film Ill Manors, this appeals to people who watched the film, and people which can be fans of Ben Drew. After you use the app for a while, you’ll respect the Not seen filter which you can apply to keep away from scrolling by motion pictures you have already watched. The use of the music in the trailer reveals it as nicely with the channel shows the hyperlink. Using the music in it as nicely with the channel exhibits the link. An instance of the unwell manors model on the website is using synergy, it has been used many instances all through the web site. The Old Monroe County Courthouse in Monroeville was used as a model for the film set, since they could not use the courthouse as a result of poor audio quality in the courthouse. As light is shined by it, pulses of light are interpreted by a sensor in a projector that are then translated into an analog audio signal that can played out of a speaker. 2.What examples can you find of the Ill Manors brand on the website homepage? The way in which wherein this is finished firstly is thru having the music video from Ill Manors taking part in, and as an alternative of having scenes from the film, they present another aspect to the truth of the film.

On the youtube channel, it reveals the trailer of the movie and embrace some unique scenes that are in the film, by doing that is it helps promote the film. The youtube channel, PlanBuk helps cross promote the music that’s within the film, this is done by using clips and videos with and from the film. The PlanBuk Channel cross promotes the music movies with the film. All five posts on the page’s wall appeal to the Ill Manors target audience as they all have hyperlinks to Plan B himself, his music videos or what he is been doing. This is finished is by having the music video from Ill Manors enjoying, and instead of getting scenes from the film, they show one other aspect to the fact of the film. As the youtube channel shows the trailer of the film, together with unique scenes that are within the film, this clearly shows that they are promoting the film. Find examples of synergy or cross promotion between the PlanBuk Youtube Channel and different media texts you have got studied as part of the case research. How was the planbuk Youtube Channel used to promote the Ill Manors Film?